The BenCool Spirit
Curators of Cool for Modern Life
Our Story
BenCool was born from a simple desire: to share discoveries that make life cooler and easier. Not just gadgets, but objects and apps that make sense.
It all started with discovering Cogni—a project that perfectly blended physical books and tech. That was exactly the BenCool spirit: innovation serving experience.
Today, we're a curation platform for everyone—teens, young adults, parents—looking to improve their daily lives with smart and stylish products.
Why BenCool Exists
Faced with an abundance of products, it's hard to find what's truly cool and useful. Our mission: to sort through the noise. We are your editorial filter to uncover tech, lifestyle, and educational gems worth your attention.
Our Discovery Worlds
What we explore for you
Culture & Education
Smart books and inspiring content
Essential Apps
Productivity, creativity, and digital wellness
Learning Games
Fun, educational games that develop key skills
Video Content
Engaging videos and animated stories for families
The BenCool Evolution
From Discovery to Community
Phase 1
TodayLaunch
- ✓Curation of objects and apps
- ✓Thematic guides
- ✓'Cool & Useful' selections
- ✓Selective partnerships
Phase 2
Expansion
- ✓Video reviews
- ✓Community discoveries
- ✓Exclusive deals
- ✓Trend newsletter
Phase 3
Community
- ✓Exchange platform
- ✓Curated marketplace
- ✓Discovery events
- ✓Ambassador network
Our Philosophy
The BenCool Filter
Cool
We seek originality and design.
Useful
We prioritize function and practicality.
Modern
In sync with current lifestyles.
Authentic
Real opinions about real products.
Who Are We?
A small team of tech, design, and lifestyle enthusiasts. We explore the web and stores to find rare gems that deserve your attention.
Transparency: We use affiliate links to fund our research and testing work. This doesn't change the price for you, but it helps us continue!